Mining machinery industry encounters winter everyone to the Nuggets in the west

After experiencing rapid growth during the "11th Five-Year Plan" period, China's excavation machinery industry was affected by unfavorable factors such as credit tightening, investment slowdown, intensified macro-control of the real estate industry, and rising domestic and foreign commodity prices. how is it?

This morning, the fifteenth annual meeting of China's excavating machinery industry was held in Changsha in the “post-economic crisis era, the opportunities and challenges for China's mining machinery industry”.

Under the huge investment of 4 trillion yuan by the Chinese government in 2009, the construction machinery industry and the excavator industry have achieved unprecedented rapid development. Under the strong expectations of rapid market growth, blind investment and redundant construction have intensified, leading to structural overcapacity and the industry is facing Increased inventory pressure.

Until 2011, the sales growth rate of excavators showed a downward trend.

The first quarter of this year continued last year's high growth trend and achieved a high growth of 59.80% compared to the same period of last year. The second quarter was basically the same as the same period of last year, only an increase of 3.05%. The third quarter continued to decline, with a negative growth of 17.53%.

In response, He Qinghua, chairman of Shanhe Intelligence, said: “It should be said that the explosive growth of the industry from the first few months of last year was actually abnormal and unsustainable! So I don’t think that the current industry is experiencing “winter”. It is a process of returning to normal."

Zeng Guangan, president of the China Construction Machinery Industry Association Excavator Machinery Branch, stated: “The irrational promotion measures such as zero down payment, disguised price reduction, etc. have also made the degree of market competition worse. Some companies and agents have experienced serious cash flow problems and suppliers have Therefore, there is a large backlog."

The international market is an important growth market for excavators in recent years. Sany Heavy Industries expects its overseas business revenue to account for 30%-40% of revenue in 2015, and Zoomlion expects its overseas business revenue share to reach 30% in 2015 about. However, in the international situation is not good, the China Construction Machinery Industry Association Mining Machinery Branch Secretary-General Li Hongbao encourage everyone to ensure cash flow to the Nuggets in the West, he said: "In the future development of China's mining machinery industry, cash flow will become the focus of business And the western region will become the biggest growth point in the future excavation machinery market."